Category Archives: Art

The quality, production, expression, or realm, according to aesthetic principles, of what is beautiful, appealing, or of more than ordinary significance.

Promotion

Selling the product you have made, whether that be to a client, to a customer, or to an audience, is crucial. A fantastic product marketed terribly is worthless. First impressions do count. Often the quality of your product will be … Continue reading

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Packaging and the Premiere

Packaging Poor packaging can lead to poor sales and interest from intended users. Generally most multimedia products are packaged as CD-ROMs inside a shrink-wrapped box approximately 9 inches wide by 10.5 inches tall and 1.5 inches deep. Your product is … Continue reading

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Conceptual Models

instructing The user issues instructions when performing tasks. For example, typing commands, menu option selection, touch screen, speech recognition, a combination of function keys, and etcetera. For instance, tell the time, print a file, find a photo… The main benefits … Continue reading

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Second Life failed or met expectations?

Expectations are personal. When we get our hopes up, the film turns out lousy. The question of whether Second Life met or failed one’s expectations is conditional upon prior knowledge and experience. Personally speaking, I feel a lot like Neo … Continue reading

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Design Considerations

Interactivity What sets multimedia apart from all other communications is interactivity. To create effective multimedia, a sense of interactivity between the user and the product must be developed. For an interactive multimedia system, these main criteria (a.k.a. the 4 Cs) … Continue reading

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back in a Flash

Flash’s ThemeWell it’s been a while. After some time, and several painful versions, Macromedia come Adobe’s Flash has finally matured. Yes, we can all go back and build annoying Flash intros for websites… Or try Wix for a Flash website, … Continue reading

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Basic Design Principles

Balance In each quarter of the screen/stage, a balanced design will have the same (or similar) optical weight of elements. Optical weight is affected by size, colour, intensity, shape and other factors. Ideally, the screen should be balanced both horizontally … Continue reading

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Multimedia Fundamentals

Print media primarily uses static imagery and words as the form of communication, whereas multimedia focuses on a variety of techniques, including sound, graphics, and movement. As such, in a multimedia presentation, keeping text minimal engages users more effectively. Less … Continue reading

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Melbourne photos exhibition

This years main Australian Photographic Expo is in Melbourne, May 3-6. The show is run by the Photo Marketing association of Australia and the Photographic Imaging Council of Australia. A feature of every years show is an exhibition of photographs … Continue reading

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Tezuka: the Marvel of Manga

Come along and see Tezuka: the Marvel of Manga, a special exhibition at the National Gallery of Victoria, before it finishes on the 28th of January. It’s $12 to get in and we can meet beforehand this Saturday 13th January … Continue reading

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